| New ABT Website Goes Live! |
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ABT Sportsline, the first and best choice for Audi and VW enhancements, has launched a new UK website to increase brand recognition and target a new customer base in this country. The luxury supercar brand boasts a worldwide reputation as trendsetters in automotive design and technology with an unwavering commitment to the highest quality standards. The aim of the new web platform was to create a functional but creative and interactive website which separates the company from its competitors and reflects its success in the UK. Integrated strategic marketing agency, Fantastic Media, worked in partnership with ABT Sportsline UK to design and build a stand out website which would create brand recognition and increase the number of visitors. Andrew McCarthy, Strategic Planning Director at Fantastic, commented: "ABT Sportsline has long been successful in Germany and in other countries worldwide, the launch of this new website puts the UK arm on the map and will build the brand further in 2010 and beyond." www.abt-sportsline.co.uk
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