After months of planning and preparations, the day finally arrived for the 2015 Huddersfield Criterium. As headline sponsors, we not only assisted in the promotion, organisation and on-the-day management of the event, but were instrumental in generating further sponsorship and awareness of this now coveted annual event.

On Wednesday 8th July, as the rain began to slow and the sun began to shine, the roads of Huddersfield Town Centre were closed, track laid, food and beverage vans pitched in St Georges Square and spectators arrived in their 100