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Fantastic Media and Banana Moon highly commended at ECommerce Awards

September 22, 2016

Written by Fantastic Media

We received the highly commended award for Fashion/Apparel and Footwear E-Commerce Website of the Year at the Northern E-Commerce Awards in Manchester on 21st September.

We received recognition for our work on the Banana Moon website, a bespoke clothing company based in Birstall.

After a three-year improvement of usability, we improved the functionality on a number of areas of the website, said Miles Thorp, Director of Website Design and Development. This involved improvements to the Artwork Approval Application, which allows customers to see a mock-up created on the fly of the customers garments, and the addition of a Processes Area including the creation of a series of pages to explain how different personalisation processes work.

A number of minor changes were made throughout the user experience to increase conversion rate by 9.76% year on year.

The Northern E-Commerce Awards, in association with Prolific North, are a night of celebration for the very best in Northern web design, PR, Marketing, Sales or Logistics associated with e-commerce businesses.

The awards feature a number of categories, from Food and Drink E-Commerce to E-Commerce App, and also cover a number of industry sectors including Sports, Leisure, Beauty and Health. For more information about the awards, visit the website. 

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