All News

On The ‘Frontline’ To Take On The Competition

November 24, 2013

Written by Fantastic Media

Fantastic Media has recently been working with the market leader in F&I systems, Frontline Solutions, to develop a fresh marketing strategy and deliver a fresh strong marketing campaign.

As well as elevating the brand, Fantastic has initiated an aggressive PR and email marketing campaign

Fantastic has delivered a full re-design of the existing brand to create a new look and feel to consolidate many products and sub brands under the main Frontline brand.

Communicating consistently within all channels, Fantastic has also developed an exciting new web presence for the brand. The new online platform effectively manages large amounts of content in an easy to digest format. Mobile comes as standard, providing customers with access to the Frontline website anywhere, any time.

As well as elevating the brand, Fantastic has initiated an aggressive PR and email marketing campaign which encourages product awareness whilst commenting on the industry and sharing vital internal company news.

Other channels undertaken by Frontline and delivered by Fantastic include a dedicated advertising campaign, a strong PR strategy, delivery of social media and additional support on upcoming industry conferences.

Martin Hill, Sales and Marketing Director at Frontline commented: “Our business is now on the front line of F&I, and the support from Fantastic means that everything our clients and prospective clients see is of the highest quality. We now have the perfect platform for further growth and progression.”

Tom Kemp, Digital Account Manager at Fantastic Media: “Frontline is an extremely pro-active business, which means we have formed a very strong and progressive relationship, standards are continually being raised, and all the hard work is underpinned by some great results.”

View all news